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After raising a seed round, building a team of 14 people in its Canton office and conducting a pair of pilots, Protenus is ready to build a real sales team in 2016.

“Ultimately, we know that selling is hugely time-consuming, it’s hugely specialized, and it’s something that we really wanted to invest in, along with our marketing side,” said cofounder Robert Lord, who’s been handling sales with his fellow cofounders.