Big pharma has a big public perception problem among Americans, according to Gallup poll results released September 14. Of more than 1,000 Americans polled, 43% held an unfavorable view of the industry, compared with just 35% who view pharma favorably. Pharma ranks 23rd of 25 industries for which Gallup solicited opinions; the federal government finished dead last.
Investors, however, hold a more mixed view of traditional drug developers. While shares for most biotechs have zoomed, pharma giants are almost as likely to have seen their total values of all outstanding shares—their “market capitalization”—shrink as grow over the past year. Four of 10 companies appearing on GEN’s List of Top 10 Pharma Firms of 2014 (GlaxoSmithKline, Johnson & Johnson, Merck & Co., and Roche) showed smaller market cap totals on this year’s edition of the List compared with last year. Another five companies, however (AbbVie, Bayer, Novartis, Pfizer, Sanofi) showed year-over-year increases in their market caps, which are computed as shares times current market price.