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The Maryland Board of Regents on Friday approved the University of Maryland University College’s request to create a for-profit business-intelligence company. The new company will offer data-analysis technology and services to universities across the country, and the revenue will go toward the university’s endowment.

The company, called HelioCampus, will provide two main services: the technology to combine and analyze a university’s data, as well as analysts to help administrators understand what the data mean.